Business Development Workshop

Business Development Workshop
A one-day conference focusing on port business development skills training. The program will feature sessions on corporate diplomacy, negotiations skills training, case studies in supply chain data sharing and blockchain, and the use of data as a marketing tool.







Location:
Port Houston Headquarters Board Room, 111 East Loop N., Houston, Texas 77029

There is no hotel room block for this event, however we recommend the DoubleTree by Hilton Hotel Houston Hobby Airport, 8181 Airport Blvd, Houston, TX 77061, (713) 645-3000.

Click here for a copy of the workshop agenda.
When
4/3/2019 - 4/3/2019

Event Pricing

ItemReg. ClassPrice
Seminar RegistrationMember595.00
Seminar RegistrationNon Member725.00

Program


Wednesday, 03 April 2019

 
Registration and Continental Breakfast
Time
8:00 AM - 8:30 AM
4/3/2019 8:00 AM
Welcome and Opening Remarks
Time
8:30 AM - 8:45 AM
4/3/2019 8:30 AM
Corporate Diplomacy: Even In Business, It’s Personal!
Whether you frequently travel abroad to meet with overseas customers, or entertain them on your home turf, it takes special skills to successfully communicate across cultures. In this brief overview and demonstration, you’ll discover different communication styles and learn some best practices for verbal and body language when meeting with overseas customers, prospects and dignitaries.
Time
8:45 AM - 9:45 AM
4/3/2019 8:45 AM
Negotiation Skills Training (Part One)
The ability to negotiate is a required skill in today’s business arena.  Whether you are dealing with customers, suppliers, employees, creditors or other stakeholders, negotiations are key.   In this two-part session you will learn to identify your own conflict style, become aware of cognitive biases in negotiations, learn how to implement more effective negotiating strategies and how to avoid some common pitfalls.  Knowledge is power, and by the end of these sessions you will have the tools to enhance your negotiating prowess while maintaining valuable relationships. 

Speaker: Dr. Melissa Baldo, Instructor, Lamar University College of Business, Beaumont, TX
Time
9:45 AM - 10:45 AM
4/3/2019 9:45 AM
Mid-Morning Break
Time
10:45 AM - 11:00 AM
4/3/2019 10:45 AM
Negotiation Skills Training (Part Two)
Speaker: Dr. Baldo
Time
11:00 AM - 1:00 PM
4/3/2019 11:00 AM
Lunch
Time
1:00 PM - 2:15 PM
4/3/2019 1:00 PM
Supply Chain Data Sharing and Blockchain
Sharing data between port stakeholders and supply chain partners, and the use of blockchain technology, provides more transparent, seamless, timely, reliable and non-corruptible operations resulting in improved intermodal fluidity, efficiencies and transparencies along the supply chain. This  is sparking attention in the freight movement industry, including with ports. Hear from ports that are incorporating this technology into their supply chain logistics. 

Moderator: Filip Vandenbussche, Business Development & North American Port Representative, Antwerp (Belgium) Port Authority
Time
2:15 PM - 3:30 PM
4/3/2019 2:15 PM
Mid-Afternoon Break
Time
3:30 PM - 3:45 PM
4/3/2019 3:30 PM
Persuasively Using Data As A Marketing Tool
If you’ve ever started a conversation with a client that involves use of complicated charts and spreadsheets, no matter how impressive the numbers, you’ve likely seen their eyes begin to glaze over. To use data persuasively, it must be packaged in ways that are entertaining and easily digestiable. In this session, you’ll learn ways to make your data points stand out and shine as you present your port’s value proposition and marketing narrative.
Time
3:45 PM - 5:00 PM
4/3/2019 3:45 PM
Program Adjourns
Time
5:00 PM - 5:00 PM
4/3/2019 5:00 PM

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